I thought that today’s lecture about the FTC and social media was very interesting. It’s crazy how everything in this country has to be regulated, that people don’t do the right thing unless they are told what exactly that is. I really liked Zappos policy of, “be real and use your best judgment.” It seems as though Zappos is doing two things with this policy, they are telling the public that they trust their employees and they are also in a way mocking the system. As much as I think it is ridiculous that everything we do needs to be monitored, you can’t help but worry. We live in a society where Kim Kardashian’s tweets have been deemed worth as much as $10,000 of sales. With this many people following the advice of celebrities and other bloggers some sort of regulations need to be made.
The unanswered question is: How do we regulate them? Is it possible to come up with a good solid set of regulations that cover all social media or can they only be made one medium at a time… until the next big thing comes along and they have to be created all over again.